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A few days ago, Baidu released the first generative AI product "ERNIE Bot" in China. Geely Automobile, as the first batch of ecological partners of Baidu ERNIE Bot, will take the lead in experiencing and applying Baidu’s leading intelligent dialogue technology achievements in the artificial intelligence communication and dialogue field of Geely Galaxy’s new intelligent cockpit system.

From the acquisition of Meizu, the launch of low-orbit satellites, self-developed chips… and now the addition of artificial intelligence, Geely’s layout in the field of intelligence has been a very high-profile presence in the industry in recent years. And the reason why it has to make such a big deal and deeply cultivate intelligence is to serve the original intention of "car building". With the rapid implementation of the "Intelligent Geely 2025" strategy, Geely Automobile has now focused on chips, operating systems, intelligent computing centers and satellite networks to build a full-stack self-research system, and is committed to building automotive products into a super intelligent end point that integrates heaven and earth and interconnects everything, which means that more personalized and intelligent needs of users will be met.

Differentiated breakout, Geely Galaxy winning smart cockpit

The landing of personalized and intelligent needs is first reflected in the smart cockpit. As cars become the "third living space", consumers’ demand for cockpit functionality and entertainment is constantly increasing, and the smart cockpit is landing on a large scale before intelligent driving, becoming the precursor of the revolution of smart cars.

Focusing on cockpit differentiation competition, at the recent Geely Galaxy New Energy Strategy Conference, Geely put the latest achievements and the strongest configuration on the first electric hybrid product, Galaxy L7, claiming to be "the best and safest smart cockpit within a million".

It may sound a bit "arrogant", but Geely does have the confidence. First of all, in terms of the car that users are most concerned about, Galaxy L7 is equipped with Geely’s full-stack self-developed distributed operating system Galaxy N OS. In addition to paying attention to the security of user information transmission and privacy protection, the interface is smoother and silkier, which can bring users multi-terminal integration and a touch-to-reach unbounded experience.

In terms of chips, the current hottest 8155 mass-produced flagship cockpit chip has also been applied to the Galaxy L7. With its powerful performance parameters, the 8155 chip has long become the standard cockpit of many cars such as the ideal L9, the Great Wall WEY latte, the GAC Aion LX, Geely Xingyue L, and Zhiji L7. On the Galaxy L7, the "8155" 7nm process, 128G storage memory, and super computing power bring an extremely fast and smooth interactive experience to the Galaxy N OS. The voice assistant can wake up in only 0.5 seconds, compared to the world’s fastest XPeng Motors, which also takes more than 1 second to respond.

Geely, which has been deeply involved in technology for many years, has not only taken the lead in the hardware and software of the smart cockpit, but also set a new record in voice interaction. With the expansion of entertainment, the diverse functions such as HUD, DMS, and rear seat entertainment have become a new battlefield for cockpit intelligence. Geely Galaxy L7 also follows the trend of intelligence. It is luxurious when shot. The cockpit is equipped with 10.25-inch instrument, 13.2-inch central control screen, 16.2-inch passenger screen, 25.6-inch AR HUD, and four-screen intelligent interaction, which can meet the intelligent experience of the whole car.

With such a powerful intelligent configuration, holding the ERNIE Bot will make the Geely Galaxy cockpit more interesting and enjoyable. In the future, with the blessing of AI technology, Geely Galaxy electric vehicles are expected to create personalized car experiences from more dimensions.

Xingrui Smart Computing Center Cloud Guard, Upgrade Vehicle Sandian Safety

Not only the smart cockpit, but also relying on the powerful computing power of the Jili Star Smart Computing Center, Geely combines the smart cabin domain with the smart driving domain to enhance the user’s sense of security and comfort in the car.

At the beginning of this year, Geely officially launched Geely Star Smart Computing Center. As the first "cloud, data, and intelligence" integrated cloud computing platform for car companies, Geely Star Smart Computing Center has leading computing power, with a total computing power of 8.10 billion billion times per second in the cloud, which can meet the concurrent computing needs of 3.50 million online vehicles. It can be called Geely’s "car brain".

Different from the data center platform of a single technology scenario in the industry, Geely Star Smart Computing Center integrates intelligent driving business, intelligent network connection, battery cloud BMS, new energy vehicle safety services and other functions, not only can build more realistic simulation scene libraries, more intelligent driving models of the system, repeatedly carry out efficient simulation tests of intelligent driving vehicles in various complex scenarios, greatly shorten the landing cycle of intelligent driving technology, and can also cooperate with the new generation of Raytheon Hybrid 8848 and Aegis battery safety system to empower intelligent energy management and intelligent security guard.

Taking Geely Galaxy L7 as an example, it is equipped with a new generation of Raytheon Hybrid 8848. The industry’s first predictive energy management system can combine intelligent control of "user habits and travel paths" to bring ultra-low energy consumption and power recharge efficiency far beyond the same level, and the energy saving rate can be increased by up to 15%. At the same time, the new intelligent health management system can ensure the safety of the electric hybrid system at all times through the combination of vehicle, cloud and terminal.

In addition, the Aegis battery safety system adopted by Geely Galaxy L7 can also provide protection for the whole scene of travel with the help of the Xingrui Smart Computing Center. Not only does it provide protection covering all scenarios before driving, during driving, parking and charging, and after-sales, real-time perception of the three-power safety status of new energy vehicles, but it can also accurately predict and protect the thermal runaway, battery life and battery cell status, and provide early warning of faults, making every Geely smart electric vehicle safer throughout its life cycle.

In today’s era of accelerating car intelligence, what are the smart cars that users expect? Perhaps it is difficult to define by "good" and "bad", but smart cars must be highly intelligent and highly customized, capable of highlighting the different needs of different drivers, ensuring safety and high personalization. From this perspective, the Geely Galaxy L7 is a rare smart car in the entire new energy vehicle market.

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On June 13, the first off-road vehicle of Deep Blue Car – Deep Blue G318 was officially launched, the price range is 17.59-31 8,000 yuan, and the main price range of the model is 17.59-22 9,900 yuan. The worry-free cross-over version priced at 318,000 yuan is in a state of parameter confidentiality on the official website, and it is estimated that it will take a while.

However, this is not the focus of MYAUTO’s attention. MYAUTO is more concerned about the dark blue version of "zero yuan purchase", that is, the "free car pickup plan for all" launched some time ago. Is this seemingly generous plan a real market profit or a well-designed marketing gimmick?

Dark Blue G318 "zero yuan purchase" "cut a knife" before picking up the car?

The free car pickup activity of Deep Blue G318 is essentially a marketing strategy based on the amount of user interaction. According to the rules of the event, consumers contribute to the Dream Fund pool through interactive behaviors such as likes, retweets, and comments on social platforms such as Weibo, Douyin, and Kuaishou. With the increase of interaction, the upper limit of the fund pool can reach 100 million yuan, thereby reducing the cost of consumer car purchase.

Although the bargaining model initiated by car companies is currently rare, the marketing model of the Deep Blue G318 also has precedents to follow. In April this year, at the Chery Fengyun T9 pre-sale event, Chery launched the "9.9 yuan new car pre-sale crowdfunding" activity. The approximate method is that before the product is launched, users pay 9.9 yuan to place an order for a new car in the Mini Program of Chery’s official mall, which can participate in the lottery and crowdfunding. The next step is to determine the final listing price according to the number of orders. If the crowdfunding order is less than 10,000 vehicles, the listing price of Fengyun T9 will be reduced by 5,000 yuan; if the crowdfunding order is 10,000 to 20,000 vehicles, the price will be reduced by 10,000 yuan. If it exceeds 20,000 vehicles, it will be reduced by 20,000 yuan. Chery used the Pinduoduo model on the order, which was really effective. On May 21, at the launch conference of Fengyun T9, Chery announced that the pre-sale volume of Fengyun T9 exceeded 50,000, and the result was that the final price of Fengyun T9 was 30,000 yuan lower than the pre-sale price.

The innovation of this marketing model in the automotive industry is that it turns consumers into participants and promoters of marketing activities. However, this model also has certain risks. First, the final size of the bonus pool depends on the amount of interaction and the number of users who place orders, which means that consumers may need to put in a lot of social effort to get a substantive offer. Second, if the number of orders surges, the actual amount of benefits that each user can receive may be much lower than expected.

According to the official data of Deep Blue G318, the first event video received more than 11,000 retweets and 21,000 likes in a short period of time, indicating the high level of consumer interest in this new marketing model. However, whether this engagement can be sustained and whether it can be translated into actual sales is still unknown.

How much can "roll" consumers make in the "Pinduoduo" way?

The marketing strategy of Deep Blue G318 is similar to Pinduoduo’s "one knife" model. This marketing method based on social sharing and customer engagement not only increases the stickiness between users and brands, but also expands the influence of activities. However, this model also raises concerns about cost control and consumer rights protection. How to ensure the actual interests of consumers while pursuing traffic and order volume is an issue that auto companies need to seriously consider.

From a cost point of view, this marketing model is a low-cost way to promote Deep Blue cars. Through consumers’ social networks, Deep Blue G318 can quickly improve branding impressions and attract potential customers at a relatively low cost. For consumers, how much they can get out of it is the most important thing. Maybe they are happy to participate and wait until the final price is announced before watching the dish?

In essence, whether it is Changan Deep Blue’s "zero yuan purchase" or Chery Fengyun T9’s "cut a knife", they are all looking for reasons for their respective price reductions, but the extent of the price reduction depends on the audience’s participation. Whether the reduction is 5,000 or 30,000, consumers personally participating in the "Pinduoduo" style of bargaining is very good for promoting Dading. When people are impulsive, it is debatable whether Deep Blue Auto will become a new trend in the industry after this round of "zero yuan purchase".

　　Text | Yougui

　　Today, at the Global Developers Conference held in Songshan Lake, Dongguan, Huawei officially released its own operating system: Hongmeng OS!

　　As soon as the news came out, public opinion exploded.

　　Drawing on its advantages of lightweight, small and powerful functions, Hongmeng OS will take the lead in applying smart end points such as smart watches, smart screens, in-vehicle devices, and smart speakers to build a cross-end point integrated sharing ecosystem and create a new experience of full-scene smart life.

　　Although it was not explicitly mentioned whether it would be used on mobile phones, Yu Chengdong, CEO of Huawei’s consumer business, said that if the Android system cannot be used, Huawei can use the Hongmeng system at any time.

　　The material brother found that behind Huawei’s support for the new system of the Internet of Things in the 5G era is an upgrade from hardware to ecological competition in Guangdong.

　　From "intelligent manufacturing" to ecological construction, Hongmeng OS showcases the new benchmark of "intelligent manufacturing" in Guangdong

　　It is no accident that Huawei chose Hongmeng OS to launch in Dongguan. As a major smartphone manufacturing province, Dongguan has formed an industrial chain pattern dominated by the production of domestic mobile phone brands, with components and modules, batteries and peripheral accessories as the main supporting parts. With the help of OPPO and vivo manufacturers, Dongguan Chang’an Town was once called "the first town of smartphones in China".

　　In 2012, Huawei moved to Dongguan, making Dongguan the "world factory" once again the focus of global public opinion. So far, Huawei, OPPO, vivo and other domestic first-line brand machine manufacturers have gathered in Dongguan, and with the advantage of the complete mobile phone industry chain here, they have continuously achieved upgrading and revenue growth, and finally have been able to rise strongly, with production and shipments rising steadily.

　　In addition to Dongguan, Shenzhen and Huizhou also have unique advantages in equipment manufacturing and other fields, and are constantly providing brands with support in various aspects such as industrial chain, technology and channels. At present, the province’s mobile phone and other smart device industries have shown an industrial layout centered on "Shenguanhui" and supported by the east bank of the Pearl River and other cities in the Pearl River Delta.

　　In terms of the industrial chain, in recent years, the Guangdong smart device industry has developed from simple assembly and processing to a complete production line for the whole chain, covering wafer manufacturing, chip design, fingerprint identification, cameras, touch screens, LCD modules, glass covers, batteries, PCB, ODM/OEM and other upstream and downstream fields.

　　After decades of exploration, Guangdong has gradually formed a trend of innovation-driven development. Since 2012, Guangdong has taken innovation-driven development as the core strategy, priority strategy and general breakthrough point, built a national science and technology industry innovation center, built a national independent innovation demonstration zone in the Pearl River Delta, and accelerated the formation of an economic system and development model led and supported by innovation.

　　Previously, according to the "China Regional Innovation Capability Evaluation Report 2018" released by the China Academy of Science and Technology Development Strategy, Guangdong Province’s regional innovation general capabilities ranked first in the country in 2018, which is also Guangdong’s first place for two consecutive years.

　　After establishing the high ground of intelligent hardware, Guangdong "Intelligent Manufacturing" has turned to a new ecological battlefield – launching a charge against the operating system.

　　Facing the future, Huawei seizes new opportunities in the 5G Internet of Things

　　We know that the PC era has created the Windows operating system, the mobile Internet era has created Android (Android) and iOS operating systems, and now the Internet of Things era is rapidly rising, what operating system will it create?

　　The Android system has been so successful on smartphones, can it be directly replicated in the field of the Internet of Things? The answer is no. Fragmentation, low efficiency, ecological chaos, and in the face of diverse Internet of Things, the Android system is more than capable.

　　As Yu Chengdong said, Android phones currently have less than 2G of memory, but many Internet of Things (IoT) devices have very small memory, which poses a problem of functional mismatch.

　　Google is aware of this. In early July, Google launched the developer website of Fuchsia OS, which was seen as the official start of Google’s layout of the Internet of Things. Fuchsia is seen as a new generation of operating systems that Google adapts to the Internet of Things era and replaces Android.

　　Yu Chengdong believes that the future development direction of the operating system is the microkernel, while the Android operating system is based on the macro-kernel architecture. The next-generation operating system Fuchsia is not a distributed design, and its performance is not good enough.

　　As a 5G leader, Huawei has ushered in its opportunity. At this conference, Huawei announced the evolution roadmap of Hongmeng kernel and OS, and will take the lead in using Hongmeng OS 1.0 in the first smart screen products launched this year. In the next three years, in addition to improving related technologies, Hongmeng OS will gradually be applied to more smart devices such as wearables, smart screens, and cars.

　　For example, when you listen to music, you can play it on the TV when you get home, and you can project it to the car screen when you get in the car; your watch does not have a camera, or the PC camera is not easy to use, but you can use the mobile phone camera to shoot, and one account is shared and interoperable.

　　Liu Gang, a researcher at the Institute of Philosophy of the Chinese Academy of Social Sciences, analyzed that whether it is Google’s Fuchsia or Huawei’s Hongmeng system, their ultimate goal is to replace the 4G Android system.

　　Huawei’s confidence: Interoperability standards are widely supported by the industry

　　The hardest part about operating systems is the development of ecosystems.

　　However, this is still a lot of confidence for Huawei. First of all, Huawei has been working hard to promote interoperability for a long time, establishing the Hi-Link standard, which has been widely supported by the industry. Chinese manufacturers and global overseas well-known brands, including Siemens, Panasonic and other companies, have become the most widely supported smart home protocols. 260 brands, 30 million devices, this number is increasing every day, and there is chip support to provide help for smart homes, "a lot of friends".

　　The key to the ecosystem lies in applications and developers. In order to rapidly promote the ecological development of Hongmeng OS, Hongmeng OS will open source to developers around the world, and promote the establishment of an open source foundation to establish an open source community. Yu Chengdong announced that Hongmeng OS is open-source, allowing developers around the world to participate and build a global operating system.

　　For applications that are already in the Android ecosystem and migrated to Huawei Hongmeng OS, Yu Chengdong said that the development workload is very small, and even using the Ark compiler to link with Huawei’s ecosystem may be completed in a day or two.

　　The problem with the Android system was that it was easy to get stuck, and Huawei’s Ark Compiler solved this problem. All software in the Android system could communicate directly with the bottom layer of the system after being compiled by the Ark Compiler. Hongmeng System + Ark Compiler joined forces to make the experience surpass Android.

　　However, the construction of the ecosystem ultimately requires a process. As Ren Zhengfei, the founder of Huawei, said, it will take two or three years to rebuild a good ecosystem, but we are confident that relying on China to build the ecosystem globally. First, the Chinese market has huge applications; second, China’s mass content service providers are eager to go overseas.

　　Liu Gang concluded that in the near future, Huawei may also establish an ecosystem like Apple, Microsoft, and Google.

　　[Extension]

　　In addition to the operating system, Huawei also has a "divine beast army"

　　In fact, not only Huawei’s operating system, Hongmeng OS, but also the Kirin chip was taken out separately at the developer conference to invite the outside world to build an ecosystem.

　　Whether it is "Hongmeng" or "Qilin", they have one thing in common, which is Huawei’s "Divine Beast Army". In Huawei’s registered trademarks, there are also Zilong, Haotian, Blue Bird, Suzaku, etc.

　　Since the beginning of this year, Huawei has released a series of chips and server platform products. On January 7, it released the server chip "Kunpeng" and the server platform "Taishan"; just 17 days later, it released the 5G base station core chip "Tiangang" again; on March 4, it released the baseband chip "Balong"; in May, new products carrying Huawei’s self-developed router chip "Lingxiao" entered the market.

　　With the previously released artificial intelligence chip "Puteng", the Internet of Things operating system "Hongmeng", and the available mobile phone chip "Kirin", Huawei’s "Divine Beast Army" has taken shape.

　　It is these "divine beast legions" that ensure that the main lines of Huawei’s four owners will not be "stuck" under extreme circumstances.

　　The mobile phone chip "Kirin", mainly a smartphone chip solution, has reached the world’s leading level in terms of performance.

　　The server chip "Kunpeng" is used to "protect" Huawei’s enterprise business. Huawei’s enterprise business product line includes servers, storage, and network equipment. With "Kunpeng", Huawei’s enterprise business and cloud business can continue to operate in principle.

　　When Brother Liu visited Huawei’s headquarters, he clearly remembered placing an enlarged picture in a prominent position: it was a scarred fighter jet. The reason it successfully returned was that it was not hit by the key points, such as the fuel tank and engine. And the "Divine Beast Army" is Huawei’s "fuel tank" and "engine".

　　[Coordinator] Cheng Peng, Zhang Xilu

　　[Nanfang Network All Media Reporters] Gao Xiaoping, Xu Jun, Huang Shaohong, Huang Haobo, Zhang Shiting

Recently, the # Xunji Tangguanyimai # Tang Family New Car Design Tasting was held in Beijing, and the Tang family’s high-value series was revived. The champion version of Tang EV (parameter picture), the champion version of Tang DM-p, the champion version of God of War and the champion version of Tang DM-i came together for 200KM, and the charm of Tang Fenghua was sublimated again.

The Tang family, the flagship SUV of the dynasty, after eight years of market cultivation, used data with a cumulative sales volume of over 540,000. As the flagship SUV of the dynasty, the Tang family always stood at the forefront of China’s cultural expression, relying on Longyan’s aesthetic design, showing the inheritance of the essence of traditional culture and showing the true national self-confidence.

With this new car tasting, BYD invited national intangible experts and inheritors to gather together, focusing on the inheritance and development of Chinese craftsmanship, holding a round-table forum, and deeply tasting the advanced strength of the new Tang family together with the guests.

Inheriting Chinese craftsmanship, the Tang family advanced inside and outside.

For a long time, the Tang family has interpreted the essence of national tide design with the representative aesthetics of Longyan. This time, the Tang family came from the revival of high-value series, taking China culture as the source of inspiration, following the representative Longyan aesthetics of the dynasty, focusing on the inheritance of three intangible skills and tracing the Tang Dynasty.

In terms of appearance color, the Tang family added silver glaze and white color matching. As we all know, there are many kinds of white: white paper, white clouds, white snow, silver, etc. Although they are all white, they have different colors and textures.

In China’s aesthetic system, white is the highest realm of natural beauty. The silver glaze of the Tang family is the white of white porcelain, with smooth glaze, white glaze color, low-key luxury and texture, which is inspired by Xing Kiln, one of the seven famous kilns in the Tang Dynasty. The white porcelain produced by Xing Kiln has the reputation of "snow is like silver". At the tasting meeting, Yang Shuo, the executive director of Xingyao Literature Museum, was present to share the Chinese temperament conveyed by white porcelain: Tang Bai had several key points. It was the tribute porcelain marked by the earliest imperial kiln at that time, which created the earliest imperial kiln in China; It was an important export product of the Maritime Silk Road and reached world-class influence at that time. As for the silver glaze white adopted by the Tang family, curator Yang Shuo bluntly said that the beauty of the Tang family’s dragon face and the silver glaze white set off each other, which injected the charm of white porcelain culture into the footnotes of the new era.

In the interior, the Tang family brought a brand-new color matching of lotus root rhyme and gray interior. The color inspiration was taken from the popular costume color of the Tang Dynasty, "autumn and a half of lotus root silk", and the visual sense was warm and quiet. Zhang Bailin, the inheritor of Jiang Sixutang’s traditional Chinese painting pigment production skills at the tasting meeting, said that throughout the ages, people have extracted colors from all things in nature and applied them to food, clothing, housing and transportation, forming a unique cultural brand. Just like in the Tang Dynasty, people were inspired by the scene that lotus root silk was stained with autumn colors, forming a popular dress color-lotus root silk in autumn and a half. Lotus roots are in autumn and a half, lotus roots are concrete, and autumn colors are images. Lotus root is the reference object of ancient people’s preference for color, such as lotus root color, lotus root color and lotus root silk color. Lotus root color is white, but it is not pure white. Lotus root silk in autumn and a half gives people an artistic conception of "pale smoke shines on the setting sun, which is not related to the world, but can wait for the wind and moon" The Tang family inherited the classics, which revived an oriental love letter about color written by Chinese descendants with all natural things, and showed the charm of China.

Highlighting the Chinese character, the Tang DM-p version of God of War is coming.

This time, the Tang clan has renewed its brand-new version of DM-p God of War, which is inspired by the armor and infused with silver sand and black color matching, and adopts a black appearance kit, and the interior configurations such as black suede seats and suede car ceilings are integrated with each other, releasing a deep fighting atmosphere from the inside out. The arrival of the DM-p version of the God of War in Tang Dynasty reflects the Tang family’s tribute and inheritance to the chivalrous culture of the Chinese nation. At the event site, Jiang Long, the non-genetic inheritor of tangdao’s forging skills, shared that "the great man is for the country and the people. As the most powerful empire in China’s history, the Tang Dynasty is the era of chivalrous culture, and the Tang Hengdao, which was born after complicated forging technology, has also become the expression carrier of chivalrous culture. " Knife and sword were always a symbol of power in ancient China. Knife is more popular among the people, and there is a strong way of its own, also known as the king of hundreds of soldiers. Tangdao developed on the basis of han dao, adopted han dao’s "Hundred Steels" forging process, and improved the treatment method of impurities in steel during forging, followed the "Baotou Steel", heat treatment and quenching technology of han dao Sword, and the shape, exterior decoration and exquisite splendor of Sui sword. Make the sword of Tang dynasty strong and flexible, bold and refined, proud and simple, gorgeous and quaint. Tangdao’s Chinese character and Tang DM-p Ares Edition complement each other, giving people a powerful momentum and showing the characteristics of fearless progress.

At the same time, Tang EV Champion Edition, Tang DM-p Champion Edition and Tang DM-p Ares Edition have upgraded the brand-new Chinese taillight style, which is simple and dynamic. Obviously, in the balance of modeling, technology and functionality, the Tang family is opening a new chapter in the blending of tradition and modernity with its uncompromising aesthetic and practical experience.

Summary:

In the design of new cars, the Tangjiazu series is full of high-value series, with new technologies superimposed by ingenious craftsmanship, deeply inheriting and innovating traditional culture, and deducing the elegance of the "Tang" in the new era. # 京京京京京京 # At the Tang family new car design tasting meeting, the new car has won unanimous recognition and praise from non-legacy experts and inheritors for the inheritance and blending of traditional culture and modern technology. It is reported that the Tang family’s all-engine high-performance series is ready to go, and will be unveiled and pre-sold during the Chengdu Auto Show, and the listing will officially enter the countdown!

　　At present, a new round of scientific and technological revolution and industrial transformation is booming, and the integration of automobiles with energy, transportation, information and communication is accelerating. In the face of the wave of intelligence, open cooperation and cross-border integration are undoubtedly more suitable choices for the times. In 2016, Cyrus Auto, which transformed into a new energy track, has a profound background in the traditional car-making industry. With its keen sense of cutting-edge technology and the ability to integrate all links, it took the lead in opening cross-border cooperation with Huawei, promoting cross-border integration of software and hardware, and realizing its own strength.

　　Zhang Xinghai, chairman (founder) of Celestial Motors, said, "The core competitiveness of a car company lies not in the breakthrough of a single technology, but in the perfect integration of top technologies in various fields into its own products." He believes that the future competition is no longer the competition between individuals, but the competition of comprehensive strength between ecosystems. This will test the enterprise’s keen sense of cutting-edge technology and the integration ability of the whole link, and also test the strategy and pattern of an enterprise.

　　In fact, since the advent of AITO, the industry record has been constantly refreshed with its unique intelligent driving advantages and subversive user experience. In the era of "software-defined cars", the accumulated Celestial cars are becoming an important force leading the industrial transformation.

　　Zhang Xinghai said that continuous high-intensity investment in R&D enabled Celestial Auto to work closely with the world’s leading technology companies and seamlessly connect the world’s leading technologies to the technology and product platforms in the first time, which led to the achievement of "building three cars a year" and "realizing 100,000 vehicles off the assembly line at the fastest time" in AITO. This stems from the decades-long experience in vehicle R&D and manufacturing of the whole link of Celestial Automobile, and also from the tireless pursuit of technological innovation by Celestial Automobile technical team based on the user-centered concept.

　　At the end of 2021, Celestial Automobile and Huawei carried out cross-border business cooperation, which was the earliest and deepest car enterprise to cooperate with Huawei under the intelligent selection mode. The two sides deeply integrated and exerted the longboard effect. With continuous high-intensity R&D investment and solid intellectual foundation, in the first half of this year, AITO asked the community to usher in a milestone of 100,000 vehicles, and the brand achieved a breakthrough from 0 to 1. Subsequently, the 90,000 large-scale data of AITO asked the new M7 and the unsuccessful fire of AITO asked the community M9 also witnessed the staged victory of cooperation between the two parties.

　　"In the past year, Sailis Automobile achieved a breakthrough in the new energy vehicle business from 0 to 1. In the future, Sailis will strive to achieve accelerated development from 1 to N. " Zhang Xinghai said. After completing the construction of 0-1, he also made a careful plan for the recent work of Sailis Automobile. On the one hand, Celestial Automobile will continue to deepen cooperation with Huawei, do a good job in iterative evolution of existing models and enhance product experience. On the other hand, Celestial Automobile will continue to lay a solid foundation for intellectual creation, accelerate production capacity improvement, and go all out to ensure the high-quality delivery of AITO. On the road of building an automobile ecosystem with the Internet of Everything, Sailis Automobile is benefiting users, industrial chains, investors, employees and society through its own development, and jointly promoting the growth of the new energy automobile industry. (Photo: provided by Cyrus)

　　Our reporter Zhang Xueyu

　　Electric bicycles are prone to fire and explosion under improper use such as illegal parking, charging or modification, and replacement of lithium batteries. Why can’t electric bicycles "enter the building and enter the house" and "people and cars share the same room"? How to divide the responsibility for the fire caused by electric bicycles?

　　Property should be held responsible for failing to fulfill its management obligations

　　According to the survey, 90% of the casualties caused by electric bicycle fires are due to parking in halls, aisles and other parts.

　　Geng Junlong, deputy director of the Fire Dispatching Technology Department of the Xicheng District Fire Rescue Detachment in Beijing, said that most electric bicycle fires occur during the charging process, and they burn quickly after the fire, making it difficult to put out. Once it happens indoors, it will seriously threaten personal safety. The fire of electric bicycle parts will also produce a lot of toxic smoke, which will lead to suffocation and death. Neither electric bicycles nor batteries are allowed to enter the building.

　　The Notice of the Ministry of Public Security on Standardizing the Parking and Charging of Electric Vehicles to Strengthen Fire Prevention stipulates that property service enterprises, competent units, villagers’ committees and residents’ committees shall stop and organize clean-up if they find illegal parking and charging of electric vehicles; Those who refuse to clean up should report to the fire department of the public security organ or the public security police station. In reality, some property companies failed to stop illegal parking and charging in time, or failed to report to relevant departments in time and assist in handling; Some communities and firefighters are also facing the dilemma of "difficult to prove and unable to punish".

　　Chen Xi, a judge of Chaoyang District People’s Court, told the reporter of Rule of Law Daily that the property management company, as the person in charge of community fire protection, should maintain and manage the evacuation passages, fire exits, building fire-fighting facilities and fire truck passages in the management area, and provide fire safety prevention services.

　　Chen Xi said that in daily life, many residents have parked their electric bicycles in public stairwells for a long time, or even privately connected the power supply in the weak box to charge. At this time, the property company should take corresponding measures, such as stopping illegal parking and charging behaviors such as bringing batteries into elevators and parking electric bicycles in corridors, and carrying out daily maintenance and management of evacuation passages, safety exits, building fire-fighting facilities and fire truck passages in the management area. At the same time, fire-fighting facilities such as fire extinguishers should be installed in places prone to fire, such as the carport of electric bicycles, and the weak electric box should be locked to fulfill the obligation of fire safety prevention. Otherwise, in the event of a fire accident, the property management company shall bear the corresponding liability for compensation for the damage results.

　　Responsibility for fire caused by battery fire should be clarified.

　　On February 22nd, a fire broke out on the 27th floor of a high-rise residential district in Tongzhou District, Beijing. After investigation, the fire was caused by a sudden failure of the residents of this floor to carry the battery of the electric bicycle home to the living room for charging. Due to negligence, a fire broke out, and the party concerned was placed in administrative detention.

　　The fire point identified in many fire cases is the battery box of electric bicycle. Then, who should bear the responsibility for the personal injury caused by the battery fire?

　　Chen Xi introduced that the production and sales behaviors of battery manufacturers and distributors are oriented to the public and aimed at making profits. If the safety and reliability of product quality and strict business practices are not ensured, it will bring major security risks. China’s civil code stipulates that if a product is defective and causes damage to others, the producer shall bear the tort liability; If a product is defective and causes damage to others, the infringed may claim compensation from the producer of the product or the seller of the product. If the product defect is caused by the producer, the seller has the right to recover from the producer after compensation. If the product is defective due to the fault of the seller, the producer has the right to recover from the seller after compensation. Therefore, if the manufacturers and sellers of the batteries involved can’t prove that the batteries they produce or sell are legal, compliant and qualified products, they should be liable for compensation for fire damage.

　　Then, should the perpetrator be held responsible for the fire caused by placing electric bicycles indoors? Chen Xi told reporters that according to China’s fire protection law, if a fire on an electric bicycle does not constitute a crime, it shall be placed in administrative detention for more than 10 days and less than 15 days, and may be fined less than 500 yuan; If the circumstances are minor, a warning or a fine of less than 500 yuan shall be imposed. The negligence in the fire here generally means that the actor should bear the duty of care, but he failed to fulfill the corresponding duty of care because of negligence or overconfidence.

　　It is worth noting that the perpetrator of illegal charging needs to bear corresponding responsibilities, and if illegal parking of electric bicycles causes combustion-supporting and increases the fire, it may also bear corresponding responsibilities depending on the degree of fault. Even the owners of electric bicycles who park their electric bicycles in public charging sheds should pay due attention to the safety of their electric bicycles, and find and eliminate vehicle failures and potential safety hazards in time. Otherwise, fires will occur and other people’s personal property will be damaged, and they should also bear corresponding responsibilities according to the degree of fault.

　　Modifying a vehicle causes a serious fire and fears criminal responsibility.

　　There are many reasons for the fire, including not only illegal parking, illegal charging, but also illegal modification, which may make the electric bicycle fail to meet the safety standards and cause a fire. All the above acts may bear criminal responsibility.

　　Chen Xi introduced that in the previous cases tried by Chaoyang Court, an actor bought an electric bicycle that was modified in violation of regulations, which eventually caused a fire accident and was sentenced to three years and six months in prison for the crime of fire failure.

　　Article 115 of China’s criminal law stipulates that anyone who causes serious injury or death or heavy losses to public or private property by setting fire or other dangerous methods shall be sentenced to fixed-term imprisonment of not less than 10 years, life imprisonment or death; Whoever negligently commits the crime mentioned in the preceding paragraph shall be sentenced to fixed-term imprisonment of not less than three years but not more than seven years; If the circumstances are minor, they shall be sentenced to fixed-term imprisonment of not more than three years or criminal detention.

　　Chen Xi told reporters that if the negligence causes the electric bicycle to cause fire and cause great social harm, the perpetrator may bear criminal responsibilities such as criminal detention and fixed-term imprisonment. If the act is identified as intentional arson, it may also bear life imprisonment or even death penalty. Therefore, in addition to paying reasonable attention to parking and charging, electric bicycle operators, owners and users are not allowed to illegally modify electric bicycles, such as modifying or changing the motor to make it exceed the rated power set by the original car; Alter or dismantle speed limiting devices and pedal riding equipment; Install batteries or replace batteries that do not meet the rated voltage set by the original car. Otherwise, the safety of electric bicycles may not meet the national standards or industry standards, which may lead to a fire.

　　In addition, Chen Xi introduced that selling illegally modified electric bicycles may be subject to administrative responsibilities such as fines and revocation of business licenses; Those who constitute a crime will also be investigated for criminal responsibility. Consumers are also not allowed to buy electric bicycles that are modified in violation of regulations, otherwise they will be responsible if a fire breaks out.

Author | Yi Silin

Photo courtesy of respondents

On November 14th, Sinian Zhijia, a port autopilot company, announced the completion of the A+ round of financing of over 100 million yuan. This round was led by Shui Mu Venture Capital and Rongyi Investment, followed by shareholders such as Chentao Capital, Guangfa Xinde, Zhihua Industry and Hubin Capital, with Zhongzhong Capital as the exclusive financial advisor. The official of Sinian Zhijia said that this round of financing funds will be used to continuously expand R&D investment and accelerate the business development and scene application of driverless driving in the port field.

Founded in April 2020, Sinian Zhijia is a provider of unmanned solutions and operational services focusing on the pan-port field. Its core business is to provide port unmanned services. At this stage, the company’s main products are unmanned truck (unmanned truck transporting containers in the port) and IMV (unmanned intelligent flat transport equipment).

Hong Kong is connected to the four seas and the land is connected to all directions. China has a sea area of nearly 3 million square kilometers and a coastline of 32,000 kilometers. Together with inland water transport such as the Yangtze River and the Yellow River, it forms a water transport system extending in all directions in China.

According to the statistics of Alphaliner, a French shipping consultancy, in the list of the top 30 global port container throughput in 2021, China occupies 10 places. In terms of throughput data, the total throughput of the top 30 container ports in the world exceeded 450 million TEUs last year, and the container throughput of the top 30 China ports accounted for almost half (47%).

Not only that, the container throughput of domestic ports is also rising. According to the data of the Ministry of Transport, in 2021, the national port cargo throughput reached 15.545 billion tons, a year-on-year increase of 6.8%; Port container throughput reached 283 million TEUs, up 7.0% year-on-year.

He Bei, CEO of Sinian Zhijia, said that according to the transportation 20 yuan/container, the revenue of container transportation in the pure closed port market is about 6 billion, and the revenue of bulk cargo transportation can reach 24 billion. In addition, there is a short-distance transportation market (short barge) between different docks, parks and industrial parks under the port, with a scale of about 120 billion yuan.

Under the background of increasing port throughput, how to reduce costs and increase efficiency has become the main problem to be solved by major ports.

However, at present, only 1% of the ports in China have realized automation, and manned heavy trucks are still the mainstream. At present, manned driving occupies a high cost, low profit rate and limited room for improvement in the whole industry.

According to the water transport network of China, the cost of truck drivers for domestic port operations currently accounts for more than 50% of the whole port transportation cost. In the past five years, the salary of drivers in the logistics industry has nearly doubled, from the original 6,500 yuan/month to 12,000 yuan/month. At the same time, 24-hour operation in the port requires drivers to work in three shifts, which is easy to cause fatigue driving and other phenomena, resulting in safety hazards.

A series of employment problems have given opportunities and space for the development of port unmanned driving. At present, many enterprises provide autopilot solutions for ports, and conduct autopilot testing and operation services. Most of them are autopilot technology companies, such as Sinian Zhijia, Mainline Technology, Feibu Technology, Xijing Technology, etc. The remaining market share is occupied by traditional construction machinery and automotive electronics companies, such as SAIC, FAW Group and Sany Heavy Industry.

According to public information, as of last year, mainline technology has delivered more than 100 unmanned electric cards to domestic port customers; SAIC’s 5G+L4 smart heavy trucks have also completed the work of transferring about 61,000 containers. Sinian Zhijia started late. At present, 100 large-scale operating vehicles have been deployed in Ningbo Port, Tangshan Port, Zhuhai Port, Xiamen Port, Suzhou Port and Suqian Port.

According to Snian Zhijia, the company’s development models are mainly divided into two types: one is the generation operation mode, in which the port does not need to buy unmanned trucks and unmanned flatbeds or hire people to operate, and Snian provides equipment leasing and subsequent operation services. In this mode, Sinian is similar to a logistics service provider, charging freight according to the capacity, and the freight rate is lower than the current traditional truck freight price.

The other is the sales model, that is, the assembled equipment will be packaged and sold to the port at one time to provide technical services, and a part of the operating expenses will be charged later. In this mode, Snian has become an unmanned technology software supplier, charging technology subscription fees according to operating mileage.

The following is an interview with He Bei, CEO of Sinian Zhijia, interviewed by Future Auto Daily, which was edited and released:

Q: Some recent developments in the industry feel like winter. What do you think?

A: When the market concept is good, everyone pursues spiritual civilization. When the concept is bad, we still have to pursue material civilization. Whether we can support ourselves becomes the key. It may be a turning point for an autonomous driving enterprise that focuses on the vertical market, including ports, mines and sanitation. Because in the vertical fields such as mines and ports, driverless driving is just needed. Two years ago, we were educating customers. Since this year, the market and wind direction have changed, and customers have seen more that they really need driverless driving.

Q: Some people think that this time it is worse than the cold winter of 19 years, and the whole industry may be at a key node of reshuffle?

A: actually, it’s quite normal. The economy is not good,It is not the autonomous driving industry itself that is eliminated. The market is not the industry that sings the decline of driverless driving, but the company that sings the decline and cannot make money.

Q: What do you think of the commercialization of the autonomous driving industry? When can we break even? Is there an estimate?

A: Generally, there is a classic algorithm for the company’s profit and loss. The number of companies is 50,000 per person per month. Take our company as an example. At present, there are about 150 employees in the company, and the company’s monthly expenditure is 5×150 = 7.5 million, and the annual expenditure is 80 million to 90 million. If the gross profit can reach 40%, that is to say, our income will basically break even when it reaches 200 million yuan.

Regarding the commercialization of the whole autonomous driving, I think this is normal, that is, the initial new energy, like lithium battery, the initial photovoltaic is the same.When an industry is in the stage of barbaric growth, it must pay a lot of tuition fees..

Q: What do you think of the impact of capital on the industry?

A: I think it’s a bit rational. Before, your valuation may be calculated more according to the time of the whole market. For example, if the whole market is trillions and the capital thinks that your company can account for 10% of the market, then your company is a company with hundreds of billions of dollars. But in the future, it may still return to a commercial essence, and it will be calculated according to PS coefficient or PE coefficient.

Q: Which algorithm is more suitable for Snian Zhijia?

A: For a company like ours, PS is more suitable.

Q: In the autonomous driving industry, it is difficult for some solution providers to survive, but autonomous driving chip companies are living better. What do you think?

A: The route taken by the chip company belongs to intelligent driving, and the related technology is L2 or L2+,which has been proved to be feasible. But unmanned driving, like L3 and L4, no one in the world, including the United States, can prove that this path is already accessible or accessible. Therefore, in comparison, autonomous driving companies will be more difficult because they have to prove whether this thing exists. But because of its uncertainty, its PS coefficient in the capital market will be higher.

Q: As a start-up, what do you think is the core reason for continuing to gain capital recognition?

A: Whether it’s primary market financing or listing in the secondary market financing, I think the core point is whether you can convince yourself. If you make up a story and can’t convince yourself and your colleagues, don’t try to convince others. The point that we can gain capital recognition is that, firstly, what we do is legal, reasonable and legal, and secondly, each milestone can be realized on time.Every time you brag, you can only manage one round. Can you give an explanation to the new investors? This is the most important thing. Secondly, don’t pursue overvaluation.How to have a stable income in the stormy waves is something that should be done in the future.

Q: There are many business models involved in Sinian, including operation and sales. Will the company face pressure in terms of talents?

A: not really. We are still hiring. It is expected that the team will be expanded to 170-180 people on the basis of the existing scale next year.

Q: Everyone is laying off staff. Why are you still hiring?

A: Many companies may lay off employees because of unclear strategy and poor business, or because of some factional struggles. Layoff is a very "hurt" thing. The company has to lose money and hurt people. Even if people inside the company stay, they may be flustered.

Q: Is there any financing experience to share?

A: It’s difficult to say financing, and it’s simple to say it..Sometimes you may know if the other person will vote for you after a chat. With the company’s expansion and increasing popularity, financing may be easier. In other respects, the business plan should be dry enough, and it is enough to explain clearly the industry, company choice and business model of the company. Also, the circle is very important. If you have a bad reputation in the whole industry or in the whole circle of friends, investors will not vote.

Q: What factors must an autonomous driving company have to survive the cold winter?

A: Whether you can survive this cold winter depends first on whether you have money, second on when you can start continuous hematopoiesis, and third on how much you spend. Now it is a challenge to the management and operation of the company.When everyone is not rich, you have no money downstream, so who will pay the first money is the key.

Q: What adjustments have the company made in the past two years?

A: In A：2020, we will be poor in the downtown area, and the problem we are facing is how to make a reputation among 20 people and how to convince customers of your business model, technical ability and product ability, which is the most critical. In 2021, what is needed is how to do a good job in operation, how to dig deep into the details, and how to grasp these business experiences. The difficulty this year lies in the formation of income. For example, if we want to go public or face the next round of financing in the future, we may think about what kind of income is of high quality, and then how to operate and manage the company, which is what we will consider next.

Q: What will be the focus of next year?

A: "Purification" means the improvement of gross profit margin. Because there is no driving, there is also income, and the next step is purification. We have basically reached the stage of growth now, and next year we may think of how to improve our gross profit margin and how to increase more orders.

Q: Does the current development of the company realize the original intention of starting a business at that time?

A: It’s the same for everyone. The KPI we set a year ago will be funny when we go back to see it now. It is not because we are strong that we can realize what we thought at first, but because our strategic goals are more operable and achievable, and at the same time our goals are relatively simple. Because the goal is clear and people are reliable, the final realization path has not taken many detours.

Q: Do you have any regrets about the past two years?

A: There will be regrets, but it’s okay, because everyone is looking forward, so I don’t regret what I did before. Then the whole company actually has no choice, and it is pushing forward step by step. Like, that is, what many people think and face life and death choices, we don’t seem to have it yet.

Source: Future Auto Daily

　　Recently, with the official release of the ideal MEGA new model in Shanghai, its appearance has caused heated discussion on the Internet. However, after the listing of Ideal MEGA, the storm continued, and there were many photos and videos spoofing it on the Internet.

　　On March 11th, Li Xiang, Chairman and CEO of LI, responded to related events in his personal social account.

　　On March 11th, relevant persons in LI responded to the reporter of Shanghai Stock Exchange, saying that organized illegal and criminal acts "have been dealt with by legal means".

　　The share price of LI Hong Kong stocks has dropped significantly recently, from the intraday high of 182.9 yuan/share on February 28th to the opening price of 144.6 yuan/share on March 11th.

　　Li Xiang’s rights protection content published in his personal social account

　　MEGA models encounter P-picture, which causes dissatisfaction with ideals.

　　On March 1st, LI released the first pure electric MPV–MEGA, focusing on the extra large space and long battery life in the car. The price was 559,800 yuan, and the delivery began on March 11th. The car adopts 800V high-voltage platform and is equipped with Kirin 5C battery pack jointly developed with (), with a battery capacity of 102.7 kWh and a battery life of 710 km under CLTC conditions. In terms of energy supplement, the ideal MEGA can charge for 12 minutes and last for 500 kilometers.

　　Li Xiang said at that time that MEGA would be the next explosive product in LI, and he was confident that it would become the first product with sales volume of passenger cars above 500,000 yuan. Liu Jie, vice president of LI, revealed that with the release and delivery of new models, LI aims to return to the level of monthly delivery of 50,000 vehicles in March 2024. In January and February, 2024, LI’s monthly sales volume has been surpassed by () and Huawei for two consecutive months.

　　However, after the listing of Ideal MEGA, the storm continued, and there were many photos and videos spoofing it on the Internet. Recently, a car blogger exposed a complaint letter from LI to a certain platform on the Internet. The circular letter pointed out that on March 2, 2024, users of today’s headline platform "Mature Kitten" made malicious pictures of LI’s new MEGA model, seriously infringing on LI’s product image and brand reputation, and infringing on LI’s reputation right. Ideally, the relevant content of today’s headline platform should be deleted.

　　"What happened in the past ten days should be clear to everyone. Many users and friends worry about us and speak for us. No matter how difficult it is, they continue to help and support us. I am deeply grateful, which is also the core driving force for our growth. " On March 11th, Li Xiang said in his personal social account.

　　Relevant persons in LI told the reporter of Shanghai Stock Exchange that the company decided to start fighting back. The source said that LI has been using legal means to deal with organized crimes.

　　Spoofing P pictures involves infringement of intellectual property rights, etc.

　　Relevant legal persons pointed out that the Civil Code stipulates that the civil subject enjoys the right of reputation. No organization or individual may infringe upon the reputation right of others by insulting or slandering. Reputation is a social evaluation of the moral character, reputation, talent and credit of civil subjects.

　　Spoofing P-pictures, especially propaganda pictures for commercial brand products, often involves infringement of intellectual property rights. Even if the user is funny and humorous, it is also an infringement and needs to bear corresponding legal responsibilities. Publicity pictures of brand products are usually protected by copyright law, and those who spoof P pictures modify and disseminate these pictures without authorization may constitute infringement of the copyright of the original works.

　　In addition, according to the relevant provisions of the copyright law, individuals or organizations that infringe copyright need to bear corresponding civil liabilities, such as publicly apologizing, compensating for losses, and stopping the infringement. In addition to copyright issues, spoofing P pictures may also involve false propaganda and misleading consumers. If spoofing P-pictures leads to public misunderstanding of product use, it will cause losses to consumers.

　　In fact, this is not the first time that LI has used legal weapons to protect its rights recently. On February 23rd, 2024, the Ministry of Justice and Intellectual Property of LI issued a Notice on Employees Accepting Paid Interviews in Violation of Regulations. Among them, it was revealed that two employees in LI, who had signed the Confidentiality Agreement and knew that they were obligated to keep it confidential, repeatedly accepted paid interviews with external brokerage agencies without permission, which led to the disclosure of the company’s business secrets and caused serious consequences.

　　In accordance with the Employee Handbook, LI punished two employees involved by dissolving their labor contracts, recovering all improper profits, and recovering the vested and non-vested stock options. In this regard, industry experts said that in the context of the current high competition of new energy vehicles, the new forces of building cars have a "zero tolerance" attitude towards the leak.

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Xingyue L is a dynamic SUV, and its front face design is very eye-catching. The car system adopts a large-area air intake grille and streamlined body lines, creating a strong sense of movement. The air intake grille adopts a black grid design, with chrome trim and LED headlights, which shows the luxury of the car. The overall style is very fashionable and full of power, giving people a very domineering feeling. The body lines are smooth, the lines are strong, and the roof lines are inclined downward, creating a dynamic visual effect. The appearance design of Xingyue L is excellent, giving people a very fashionable and luxurious feeling, and it is definitely not to be missed.

The side lines of the car Xingyue L are smooth and dynamic, with a body size of 4770*1895*1689 and a wheelbase of 2845mm, which makes the vehicle more stable during driving. The front and rear wheel tracks are 1610mm, and the front and rear tyre size are 235/50 R19, providing excellent handling and driving comfort for the vehicle.

The interior design style of Xingyue L car series is fashionable and atmospheric. The central control screen size is 12.3 inches, equipped with voice recognition control system, which supports multimedia, navigation, telephone, air conditioning, skylight and other functions. The steering wheel is made of leather material, which can be manually adjusted up and down+back and forth. The front seats are made of imitation leather. The main driver’s seat has adjustment modes such as fore-and-aft adjustment, backrest adjustment, height adjustment (2-way) and lumbar support (4-way). The co-pilot seat has adjustment modes such as fore-and-aft adjustment, backrest adjustment and height adjustment (2-way). The driver’s seat is also equipped with heating and ventilation functions. The front row is equipped with USB and Type-C interfaces, and there are two in the back row. The backrest of the second row seat is adjustable. The rear seats support proportional reclining, providing passengers with more space and comfort.

Xingyue L is equipped with a 2.0T 218 horsepower L4 engine with a maximum power of 160 kW and a maximum torque of 325 N m.. The car uses a 7-speed wet dual-clutch gearbox, which makes shifting smoother and driving more comfortable. This engine has excellent performance and can provide strong power output for vehicles, so that drivers can enjoy a more exciting driving experience while driving. At the same time, the engine also has the characteristics of high efficiency and energy saving, which can meet the consumer’s demand for fuel economy.

In the evaluation of the owner of car home, we can see that he spoke highly of the appearance of Xingyue L, especially the mighty domineering front face. Car home owner @ Shanghai Cheyou 2206174 said that this car owner was chosen mainly because of its appearance, which makes people feel like a big brother Volvo’s car. Walking in the street, it has a high rate of turning around, giving people a feeling of being calm but not old-fashioned and full of sports power. It can be seen that the design of Xingyue L can really leave a deep impression on people, which is one of the reasons why it has become an explosion. At the same time, this car also has a good performance in terms of power and interior, which can be said to be a cost-effective model. If you also have high requirements for appearance, you may wish to consider Xingyue L, and I believe it will also bring you a good driving experience.

Special feature of 1905 film network 32 years, 3 years, 125 minutes.The compressed fragments of life are not only a period of time that flies by, but for some people, it may be a lifetime.

These three groups of time, about the model of the times, Wang Jicai and Wang Shihua, about the director, but also about the film and every creative behind it.

When Chen Li received this project, Jude Wong just left you soon. It is more difficult to shoot the 32-year "story of keeping the island" at this node than any of her past film works.

　

"I am particularly afraid of hurting her (Wang Shihua)." During the interview, Chen Li kept repeating this concern to us. Chen Li is like this, and so is the actor who plays Wang Jicai.

　

Perhaps it was with this concern that the main creators moved forward step by step, and finally achieved this "Island Keeper", with the sentence after Wang Shihua’s reflection, "I think of many things before. Lao Wang can’t see this movie anymore. I would like to thank the directors and actors for him. Thank you for telling the story of keeping the island. "

　

This thank you is more important than all comments.

　

Director Chen Li (Photo/Yang Nan)

# First visit to Kaishan Island #

The story of Wang Jicai and Wang Shihua’s "touching China" has already been reported by various media, so how to solve the problem before shooting their stories?

　

"I can’t make this story into a textbook, which wastes the subject matter. I must present them to the audience." Chen Li gave himself a written pledge to fulfill a military order.

Unlike the story of shooting great men in the past, this story belongs to the present and is close to the life of every audience. Chen Li’s first reaction to "living under the sun" is like this. Only in this way can the "realism" be expressed.

Kaishan Island is located in the outpost of the Yellow Sea in China, with an area of only two football fields, and its strategic position is very important.

　

In the Spring Festival of 2019, Chen Li and his team decided to set foot on Kaishan Island to collect wind.

　

Like the movie, Bao Zhengfu is at the helm of the boat to Kaishan Island. "Today’s boat is very safe and stable, and I am still learning to sail with Boss Bao on the way." All the details in the process are slowly recorded in Chen Li’s mind, and finally they are also displayed by the camera.

　

The power of reality is infinite. When the ship is getting closer and closer to Kaishan Island, the rain is still sparse, and Chen Li and his party see the figure waving to them in the distance more and more clear, short and thin, but with a strong aura, that is Wang Shihua.

When the ship docked, Wang Shihua took the cable thrown out by Boss Bao, and the whole process was completed in one go. It was this proficiency that made Chen Li have mixed feelings.

　

In the past, when reading newspapers, all media people emphasized that their family was ordinary people. At that moment, Chen Li felt that she was looking up to her, and she was not ordinary people.

　

"When she reached out and pulled me ashore, my nose suddenly became sore, because those hands were full of the touch of years." Formal that shake hands for the first time, Chen Li felt that the distance between the two people was narrowed, like an old friend who had not seen for a long time, and had lived in her heart.

　

Walking from the shore to the residence, Wang Shihua and Chen Li explained the peach trees and grapes that Wang Jicai planted with her at that time, as well as the wells that had been the source of fresh water for both of them. All the daily necessities happened on Kaishan Island, which was also the details of these 32 years, and witnessed the step-by-step changes of Kaishan Island.

　

Wang Shihua didn’t tell Chen Li about the emotions of how to persist, but all the stories she told were romantic stories with Lao Wang (Wang Jicai). "Lao Wang likes listening to her sing very much, and finally she sang" The Most Romantic Thing ". She also told me how two people looked at the stars on the roof. "

　

The two people’s insistence on Kaishan Island has been written into romance.

　

# Next life #

When receiving this project, Liu Ye was not confident.

　

Of course, for Chen Li, she was hesitant at first. "After all, Liu Ye is a first-line actor. How can we make the audience forget that he is Liu Ye under the camera?"

　

Liu Ye (Photo/Yang Nan)

So, Chen Li took Liu Ye to Kaishan Island to live with him, so that he could really feel their life on the spot. Even so, he was worried at first that he didn’t play well enough, but in the days of living together, the crew and the Wang Shihua family became more and more close, and that intimacy no longer made Chen Li feel that everyone was going to experience life, but to visit relatives.

　

Even Wang Shihua’s daughter finally began to call Chen Li a dopted mother. In a small talk, Wang Zhiguo suddenly said to Liu Ye, "Teacher Liu, in fact, you are very similar to my father in many places." Or this sentence, all of a sudden to Liu Ye increased confidence.

　

After the official boot, Liu Ye will run in the shooting area every day. Because Chen Li pursued real-life shooting, he finally made a 1:1 replica of Kaishan Island in Pingtan, Fujian. For this island, the team spent half a year before and after. Even though Chen Li was advised in the early stage, many things can be done by CG.

　

In order to take care of the camera shooting, Liu Ye needs to measure his steps accurately. "He runs every day, and he doesn’t know how many times he falls. In addition, he is exposed to the sun, and his skin bursts at the end." Not only that, there are all kinds of mosquito bites on the island. In the end, Liu Ye spent two and a half hours on makeup, but in the end, because there were too many real scars on his body, the makeup time was directly compressed.

From the beginning of choosing an actor, Chen Li said the most, that is, let the actor "stop acting" and really become that role. A few days after turning on the phone, Chen Li felt that Liu Ye in the camera was no longer himself, but Wang Jicai.

　

In order to shoot this work well, Liu Ye took the initiative to find Chen Li. "If the team wants to ask for leave, you must refuse."

　

When the film was roughly cut out, Chen Li called Liu Ye to watch it in the computer room. At last, he was in tears and told Chen Li that he really forgot to play it.

　

The same is true.

　

In order to present a good state, I was also exposed to the sun on the island, and filming was also plain. In the movie, she had a heavy scene of childbirth. In order to interpret it, she went to several maternity hospitals to understand the process of giving birth and feel that state.

　

There are not many scenes, and I also live with the director. He, who has worked with Chen Li, is the first actor in The Islander. This role spans 32 years and almost bears the burden of the changes of the times in the whole movie.

　

Because Zray is a Beijinger with a heavy Beijing accent, he will take the initiative to propose a remake with the director whenever he doesn’t mean to say a word "Er Hua Yin".

　

# Touched #

On June 8th, the premiere of "Island Keeper", Wang Shihua finished watching the film for the first time.

　

Chen Li was worried that she would be overwhelmed by the content in the movie. "Her feelings with Lao Wang are really too deep." Everyone expected what Wang Shihua would say after the screening, but the first sentence was just a few words, "Sister, I am really touched, very good, and I don’t know what to say."

　

Wang Shihua and the crew (Photo/Yang Nan)

Simple, love is already in the depths, just like their spirit of guarding the island.

　

"You watch the island, and I watch you." This is what Wang Shihua said the most in the movie, sincere, romantic and pure. This sentence is from the real Wang Shihua’s original words.

　

And this sentence is the motivation for her to spend 32 years guarding Kaishan Island.

In fact, before director Chen Li and screenwriter Ding Han write, people who hesitate to do things must have motives — — What made Wang Jicai and his wife stick to this island for 32 years?

　

Later, from the interview and communication, it was found that they had no motivation, that is, to do one thing well.

　

Director Chen Li also told Ding Han not to talk about the reasons for sticking to it. Although the island has its important strategic position, they are ordinary people in ordinary posts, just like the saying in the movie, "If a person does one thing well all his life, he will not lose heart".

　

The film involves many scenes that look very dramatic.

　

For example, when Wang Shihua went to the island for the first time, he was scared silly by the scruffy man with a beard in front of him, and even filed for divorce. This is not an artistic process, but a true story.

　

After Wang Jicai went to the island for the first time, he told people from time to time that he met the fox spirit on the island. All this is also a story we have encountered in reality. "Wang Shihua told us that when Lao Wang Gang went to the island, he was actually lonely and afraid. He had never experienced such a typhoon day, so he had these fantasies and kept telling the story of Fox Fairy with those who went to the island."

　

Not only these stories, but Chen Li transplanted almost all the details of their lives into the movies. The puppies in the film are lovely and vivid for the film. In real life, puppies also exist, and they are the best companions of Wang Jicai and his wife.

　

During the filming, Wang Shihua visited Ban once. But that time, it was the scene that Chen Li didn’t want her to visit the class the most — — That was the scene where Wang Jicai left everyone in the movie.

　

"I know, in Shihua’s heart, Lao Wang hasn’t left yet, and I’m really worried about her. When she watched it at the scene, she kept crying and said, it’s too much like Lao Wang." All these details stimulated Chen Li’s second creation, so at the end of the film, she arranged a scene of waving a flag. "In her imagination, Wang Jicai came back."

　

The movie "Island Keeper" has finally been released, and all about the life of Wang Jicai and his wife will be truly presented to the audience. Whether it is life or art, this "Island Keeper Spirit" will eventually give everyone an inner purification.