The dark blue car, which has just sold 20,000 vehicles a month, is continuing to expand the layout of intelligence and new energy.
Recently, the sales data disclosed by Deep Blue Automobile showed that in August, Deep Blue Automobile sold 20,131 new cars, up 37% year-on-year, and the monthly sales reached a new high. According to Li Pan, brand director of Deep Blue Automobile, by the end of August, the sales volume of Deep Blue Automobile had exceeded that of last year, and the target for this year is to sell 252,000 vehicles.
At present, Deep Blue Automobile has become the main sales force of Changan Automobile’s new energy sector. According to the data disclosed by enterprises, from January to July this year, the sales volume of new energy of Changan Automobile’s own brand was 344,483, of which the delivery volume of Deep Blue Automobile was 100,579.
Deng Chenghao, CEO of Deep Blue Automobile, said: "By the fourth quarter of this year, the monthly sales target of Deep Blue is 30,000 vehicles. When the sales volume exceeds 30,000 vehicles, Deep Blue Automobile can achieve profitability."
In order to achieve the sales target, Deep Blue Automobile recently released a number of new energy vehicle technologies and related brand-new products, and further deepened its cooperation with Huawei.
In late July, Deep Blue Automobile released the SUV product S07；; In late August, the company launched two new products, L07 and S05. The above products all adopt deep blue super extended range technology, and the highest working efficiency of electric drive assembly reaches 92.59%, which can realize 1L oil generating 3.63 kWh.
In addition to expanding the product matrix, Changan Automobile will further deepen its cooperation with Huawei. The S07, L07 and other models all adopt Huawei Gankun Intelligent and adopt the main vision scheme. Take Huawei Gankun Intelligent Driving ADS SE adopted in S07 as an example. This system shares the R&D system, cloud architecture, algorithm model and process quality with Huawei ADS 3.0, and can continuously optimize the algorithm model with the help of the big data model of continuous learning and self-iteration.
It is reported that Deep Blue S07 has achieved exponential growth of cloud data with the computing power of Huawei Cloud. As of June this year, Huawei Cloud has the computing power of 5EFLOPS, surpassing the sum of other domestic competitors, and the mileage handled every day reaches 35 million kilometers, and the model is updated every five days. In addition, the Deep Blue S05 uses Huawei’s million-pixel intelligent light and shadow headlight system.
Cinda Securities’ research report believes that the cooperation between Deep Blue and Aouita and Huawei continued to deepen, and the launch of new cars accelerated in the second half of the year. Huawei’s further empowerment of Deep Blue and Aouita brought new growth momentum, and Changan Automobile maintained a "buy" rating.
In overseas markets, Deep Blue will accelerate the pace of going to sea. In the first half of 2024, the overseas sales of Deep Blue Automobile reached 11,000 units. In April this year, it surpassed BYD in Thailand and successfully topped the sales list of all brands of pure electric vehicles in Thailand. In the subsequent sea-going plan, the model of Deep Blue will mainly be S07, and it will gradually enter Europe, Middle East, Africa, Central and South America in 2024, and it is expected to cover more than 70 countries.
For the future development of the auto market, Deng Chenghao thinks that with the rapid development of new energy vehicles, the market share of China’s own brands will rise rapidly, possibly reaching 70% or even 80% quickly, "which means that we will finally welcome 80% of our own products".
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